AdSense is an advertisement serving program run by Google. Website owners can enroll in this program to enable text, image, and more recently, video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google is also currently beta-testing a cost-per-action based service.It's completely free. Yes, it's an opportunity for you to make money from your own website. The advertising programme is made up of 2 key elements:
- AdSense for Content
- AdSense for Search
AdSense for Content :
Google AdSense is a quick and easy way for website owners to display Google Ads on their website. When people visit your website and click the Google Ads, you get paid money. Simple!
The advertising served up by Google is related to what your visitors are looking for on your site. In other words, it's context sensitive. For example, if your website is about 'recruitment', then you can be pretty sure that the presentation of 'Ads by Google' on your site will also be about recruitment.
In fact, it's even better than that. Google AdSense is looking at the content of each and every web page on your website. So, this means that the content of the Google Advertising will align with the information on each web page in your site.
It's completely automatic and you don't need to worry about it.
AdSense for Search :
This feature will allow you to add a Google Search Bar to your own website. So, this means that visitors to your website can use the Google Search Bar and search for information contained in your site.
And what's more, when a search is performed, the search engine returns Google AdSense advertising in the search results. Once again, it's fully automatic and the advertisements are directly related to the search query.
Now here's the good bit! When people click your Search Ads (these are the sponsored ads), you are paid money. It's a pay per click scheme, so you can make money as people use your search bar.
For example, if you search for 'Make Money Online', this means that the 'Ads by Google' in the search results will also be about Make Money Online.
Don't worry if you are not using search technology directly within your site. Once again, it's all taken care of. For example, it will work perfectly well on a simple HTML site.
Google AdSense is a quick and easy way for website owners to display Google Ads on their website. When people visit your website and click the Google Ads, you get paid money. Simple!
The advertising served up by Google is related to what your visitors are looking for on your site. In other words, it's context sensitive. For example, if your website is about 'recruitment', then you can be pretty sure that the presentation of 'Ads by Google' on your site will also be about recruitment.
In fact, it's even better than that. Google AdSense is looking at the content of each and every web page on your website. So, this means that the content of the Google Advertising will align with the information on each web page in your site.
It's completely automatic and you don't need to worry about it.
AdSense for Search :
This feature will allow you to add a Google Search Bar to your own website. So, this means that visitors to your website can use the Google Search Bar and search for information contained in your site.
And what's more, when a search is performed, the search engine returns Google AdSense advertising in the search results. Once again, it's fully automatic and the advertisements are directly related to the search query.
Now here's the good bit! When people click your Search Ads (these are the sponsored ads), you are paid money. It's a pay per click scheme, so you can make money as people use your search bar.
For example, if you search for 'Make Money Online', this means that the 'Ads by Google' in the search results will also be about Make Money Online.
Don't worry if you are not using search technology directly within your site. Once again, it's all taken care of. For example, it will work perfectly well on a simple HTML site.
